3see网首页  >>  英文报告  >>  电信增值  >>  The iPhone and gPhone: Shaking Up the Wireless World

The iPhone and gPhone: Shaking Up the Wireless World

完成日期：2008年07月

报告类型	纸介版	PDF Email版	PDF 光盘版	两种版本价格
价格		3495US
优惠价
English

报告目录    查看简介

Introduction
Description and Definitions
The iPhone and the Developer Ecosystem
Android and the Developer Ecosystem
Comparison: iPhone vs. Android
Summary and Assessment
Introduction
Description and Definitions
The iPhone and the Developer Ecosystem
Android and the Developer Ecosystem
Comparison: iPhone vs. Android
Summary and Assessment
List of Tables
Table 1. Wireless Operators Offering the iPhone, by Country
Table 2. Countries and Operators Offering the iPhone, by Wireless Operator
Table 3. Founding Members of the Open Handset Alliance
Table 4. Google Android Challenge Winner Categories
Table 5. Comparison of Apple’s iPhone and Google’s Android
Table 6. The Development Process: Current, Apple, and Google
Table 7. Conservative Worldwide Shipment Forecast of Android-Based Phones and Apple iPhones (Units in Millions)
Table 8. Optimistic Worldwide Shipment Forecast of Android-Based Phones and Apple iPhones (Units in Millions)
List of Figures
Figure 1. The Apple iPhone 3G
Figure 2. Loyalty During an Upgrade of Smartphone from an Older Smartphone


报告简介

　　There has always been a communications gap between executives of phone companies, including wireless operators, and the executives of the Silicon Valley. Increasingly, mobile telephone companies have hoped to offer more net-like applications and content but have simultaneously erected barriers that prevent them from fully embracing the Internet culture.
　　Two Silicon Valley companies are attempting to bridge (or bypass) this divide by changing the way handsets and their applications are designed and distributed. In 2007, Apple and Google each announced efforts to reshape the wireless industry. Apple launched the iPhone in January 2007 and just recently it updated the platform with the iPhone 3G. Google announced Android in November 2007 along with marketing partners—the Open Handset Alliance.
　　This report looks at the recent developments and presents our analysis of their respective initiatives. Among the highlights are:
　　-Apple's iPhone had ambitions to change the wireless industry. Now it looks like it will just sell a large number of very exciting phones.
　　-Google's Android Project will kick-start location-aware advertising by enabling the benefits of mobile Linux—if it can create a good revenue sharing model for its wireless operator partners.
　　-Google will hedge its Android bet by working with others for location-aware searches, including Apple's iPhone.

【返回】     【关闭】