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China's Global Position on GPS Handsets: The Market is Booming

完成日期：2008年06月

报告类型	纸介版	PDF Email版	PDF 光盘版	两种版本价格
价格		,995
优惠价
English

报告目录    查看简介

Executive Summary
Intrductin
GPS Phne Market Overview
Cnsumer Analysis
Current Custmers
 Quadrant I
 Quadrant II
Ptential Custmers
 Quadrant III
 Quadrant IV
Ecsystem Analysis
Value Chain/Business Mdel Analysis
 Offline Mdel
 Online Mdel
 Cmparisn f the Tw Mdels
Handset Manufacturers
 Overview
 Unique Characters
Mbile Operatrs
Chipset Makers
Map and Sftware Suppliers
Technlgy Trends: GPS vs. A-GPS
What Is A-GPS?
Advantages f A-GPS
 Imprved User Experience
 Enhanced LBS Services
GPS Functin Cst Breakdwn
Market Drivers and Barriers
Drivers
 Mre GPS Phnes Available
 Richer Services
 Imprved Technlgies
 Intense Cmpetitin
Barriers
 Lw Cnsumer Awareness
 Unclear Online Applicatin Strategy
Market Frecast 2008–2012
Prfiles
Handset Manufacturers
 Nkia
 Dpd
 Ami
Mbile Operatrs
 China Mbile
Methdlgy
Glssary
Related In-Stat Reprts
List f Tables
Table 1. GPS Handset Manufacturers and Main GPS Prducts
Table 2. GPS Functin Cst Breakdwn (US$)
Table 3. China’s GPS Phne Market Shipments Frecast, 2008–2012 (US$ in Millins)
List f Figures
Figure 1. China’s GPS Phne Market Shipments Frecast, 2008–2012 (US$ in Millins)
Figure 2. Custmer Segment Analysis
Figure 3. Value Chain f Offline Navigatin Mdel
Figure 4. Value Chain f Online Navigatin Mdel
Figure 5. A-GPS System
Figure 6. China’s GPS Phne Market Shipments Frecast, 2008–2012 (US$ in Millins)


4. Increase in Family Cars Drives PND Grwth in China
Prduct Number: IN0804248CWW
Publicatin Date: April 2008
Number f Pages: 20
Analyst: Anty Zheng
Price: ,495 U.S. Dllars
Abstract
In 2007, prtable navigatin device (PND) shipments in China exceeded ne millin fr first time, a 90.9% increase ver the 550,000 shipped in 2006. This high grwth was primarily driven by price declines.

T identify cnsumer demand fr PNDs, this reprt prvides an analysis f the develpment f China’s autmbile market, especially the family car market. It als prvides an verview f the PND market value chain and intrduces the majr players in the PND market.

T evaluate the grwth ptential f the PND market, this reprt als presents a cmparisn between PNDs and in-car navigatin systems and then between PNDs and mbile handset navigatin devices. Based n this analysis, the reprt identifies drivers and barriers fr the PND market and PND shipment frecasts frm 2008 t 2012.
Table f Cntents
Executive Summary
Intrductin
China's Vehicle Market Overview
PND Value Chain Analysis
Market Overview
Digital Map Prviders
Mapping Sftware Prviders
IC Vendrs
PNDs, ODMs, and OEMs
PND Sales Channels
PNDs vs. In-Car GPS Navigatin
PNDs vs. Mbile Navigatin
PNDs vs. Offline Mdels
PNDs vs. Online Mdels
PND Develpment Trends
Drivers and Barriers
Shipments Frecast
Methdlgy
Glssary
List f Tables
Table 1. Overview f China's Digital Map Prviders
List f Figures
Figure 1. China's PND Market Shipments Frecast, 2006-2012 (Units in Thusands)
Figure 2. China's Vehicle and Family Car Shipments Frecast, 2006-2012 (Units in Millins)
Figure 3. Value Chain f China's PND Industry
Figure 4. China's PND Market Shipments Frecast, 2006-2012 (Units in Thusands)

报告简介

Executive Summary Intrductin GPS Phne Market Overview Cnsumer Analysis Current Custmers  Quadrant I  Quadrant II Ptential Custmers  Quadrant III  Quadrant IV Ecsystem Analysis Value Chain/Business Mdel Analysis  Offline Mdel  Online Mdel  Cmparisn f the Tw Mdels Handset Manufacturers  Overview  Unique Characters Mbile Operatrs Chipset Makers Map and Sftware Suppliers Technlgy Trends: GPS vs. A-GPS What Is A-GPS? Advantages f A-GPS  Imprved User Experience  Enhanced LBS Services GPS Functin Cst Breakdwn Market Drivers and Barriers Drivers  Mre GPS Phnes Available  Richer Services  Imprved Technlgies  Intense Cmpetitin Barriers  Lw Cnsumer Awareness  Unclear Online Applicatin Strategy Market Frecast 2008–2012 Prfiles Handset Manufacturers  Nkia  Dpd  Ami Mbile Operatrs  China Mbile Methdlgy Glssary Related In-Stat Reprts List f Tables Table 1. GPS Handset Manufacturers and Main GPS Prducts Table 2. GPS Functin Cst Breakdwn (US$) Table 3. China’s GPS Phne Market Shipments Frecast, 2008–2012 (US$ in Millins) List f Figures Figure 1. China’s GPS Phne Market Shipments Frecast, 2008–2012 (US$ in Millins) Figure 2. Custmer Segment Analysis Figure 3. Value Chain f Offline Navigatin Mdel Figure 4. Value Chain f Online Navigatin Mdel Figure 5. A-GPS System Figure 6. China’s GPS Phne Market Shipments Frecast, 2008–2012 (US$ in Millins)

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