Table of Contents
　　Executive Summary
　　Introduction
　　　　Defining Smartphones
　　　　Smartphones in Japan
　　　　　　Opportunities for Smartphones
　　Removing Handset Subsidies in Japan
　　　　Impact on the Market
　　　　Impact on Consumers
　　　　Impact on Network Operators
　　　　Impact on Japanese Handset Manufacturers
　　Japan Multimedia Handset Features Research
　　　　Multimedia Handset Ownership and Features Use
　　　　Reasons for Not Wanting Multimedia Handset Features
　　　　Media Files and Mobile Handsets
　　　　　　Multimedia File Downloading
　　　　　　Multimedia Purchase Preference
　　　　　　Most Multimedia Files Are Lega
　　　　Multimedia Phone Pricing
　　　　　　Monthly Mobile Phone Services Expenditures
　　Conclusions and Forecast
　　　　Handset Features and Subsidies in Japan
　　　　Smartphones in Japan
　　　　Forecasts
　　Demographics
　　Methodology
　　Related In-Stat Reports
List of Tables
　　Table 1. Detail of Respondent Mobile Phone Cost
　　Table 2. Detail of Respondent Monthly Mobile Phone Service Expenditures
　　Table 3. Forecast Defined Operating Phone Shipments—Japan 2007–2012 (Thousands)
　　Table 4. Demographics
List of Figures
　　Figure 1. Use of Mobile Handset Playback Features (Base: Handset Equipped with Feature)
　　Figure 2. Handset Ownership by Capability
　　Figure 3. Intent to Purchase Handset with Multimedia Capability by Type of Handset Now Owned
　　Figure 4. Ownership of Other Playback Devices
　　Figure 5. Multimedia Functionality on Japanese Handsets, By Owner’s Residence
　　Figure 6. Use of Handset Media Player Capability
　　Figure 7. Use of Mobile Handset Playback Features (Base: Phone Equipped With Feature)
　　Figure 8. Reasons for Not Using a Multimedia Handset
　　Figure 9. Memory Available for Media Files (Base: Own Mobile Phone Having Music or Video Playback Capability)
　　Figure 10. Loading Multimedia to Handset Base: Active Users of Multimedia Function On Handset
　　Figure 11. Preference for Purchasing Multimedia Base: Own Mobile Phone with Ability to Play Media
　　Figure 12. Media File Status
　　Figure 13. Paid for Current Handset
　　Figure 14. Pay Extra For Multimedia
　　Figure 15. Monthly Mobile Phone Services Expenditures