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2006-2007 Annual Report on Investment Opportunities in China's Digital Media Industry

完成日期:2007年2月
   报告购买热线:010-85860278           放入收藏夹
Report Type Price($) rebate($)  
Paper Report
2200
Words
15000
PDF Email
2400
pages
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PDF CD
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Some Sections
Report's Content
Framework of the Report
Main Conclusions
Key Findings
I. Overview of the Global Digital Media Industry in 2006
  (I) Present Situation
    1. Industry Size
    2. Industry Structure
  (II) Characteristics
    1. Industry Layout
    2. Competition Characteristics
II. Overview of China's Digital Media Industry in 2006
  (I) Development Environment
    1. Policy Environment
    2. Economic Environment
    3. Social Environment
    4. Technology Environment
  (II) Present Situation
    1. Industry Size
    2. Industry Structure
  (III) Characteristics
    1. Industry Layout
    2. Competition Characteristics
III. Analysis of the Industry Chain of China's Digital Media Industry
  (I) Structure of Industry Chain
  (II) Analysis of Industry Lifecycle
  (III) Profit Status of Links of the Industry Chain
IV. Analysis of the Competition in China's Digital Media Industry in 2006
  (I) Overall Competition Situation
    1. Competition between Existing Vendors
    2. Potential Entrants and Substitute Products
  (II) Analysis of Leading Vendor's Competition Strategies
    1. Shanda
    2. NetEase
    3. MYSEE
    4. UUSEE
    5. 51TV
...
V. Analysis of the Growth of China's Digital Media Industry, 2007-2011
  (I) Factors Affecting the Growth of the Industry
  (II) Analysis of the Growth of the Industry
VI. Development Trend of China's Digital Media Industry, 2007-2011
  (I) Development Trend of the Industry
    1. Trend of Product Technology
    2. Trend of Competition
    3. Evolution of the Industry
  (II) Forecast of the Development of the Industry
    1. Forecast of Industry Size
    2. Forecast of Industry Structure
VII. Investment Opportunities in China's Digital Media Industry, 2007-2011
  (I) Index for Assessing the Industry's Investment Value
  (II) Assessment of the Investment Value of Links of the Industry Chain
VIII. Recommendations from Our

Report's synopsis
  In recent years, with the Internet and wireless communications as communication carrier, and digital multimedia content at the core, the digital media industry has been rising rapidly worldwide, and changing the way people obtain information and enjoy creation in a subtle manner. The year 2006 witnessed the rapid development of China's digital media industry. In particular, interactive digital media with P2P technology as carrier is emerging rapidly, becoming one of the most successful business models combining traditional media and the Internet.
  Digital media utilizes traditional media's most content expression forms. Furthermore, in view of the characteristics of the Internet and wireless communications networks, it blends a variety of innovative content forms, including multimedia, animation, interactive technology, and digital content, to send information to target audiences real time in an all-sided manner through various channels. In the course of convergence of digital media and traditional media, a number of pioneers in the industry have embarked on the cultivation and layout of the field of digital media. However, in complicated industry environment, and the fledgling consumer and application markets, the digital media industry still faces huge competition and profit pressure...
  In the face of changes in industry environment and market competition, Our releases the 2006-2007 Annual Report on Investment Opportunities in China's Digital Media Industry. It helps vendors, investors, and the industry chain grasp more accurately the pulse of the digital media industry, to comb the development course of segment application value:
  Backed by full and accurate industry description data, the report depicts the development and changes in 2006 in the dimension of industry size, regional development, typical business models, structure of industry chain, major events, and M&A, to discern the industry's development trend.
  After elaborating on leading vendors' competition performance in 2006, the report sums up typical enterprises' failures and losses in the dimension of size of industry segments, competition situation, and competition strategy, and reviews the makings of leading players.
  It presents in-depth quantitative forecast of the industry, and conducts modeling regression and expert verification for the whole industry and industry segments, and derives valuable trend analysis and quantitative results.
  Moreover, it examines impetuses and obstacles to market segments, and conducts multidimensional analysis of user demand.
  
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